You just launched your ecommerce website but don’t have many visitors? Read this.
Most website owners spend their time and effort on trying to sell their products. What I will suggest today, is I think a more effective approach would be the following
Don’t focus too much on the product itself. Better sell the life style associated with that product. This is what Starbucks, Nike, and many other brands are doing, and generating higher profits compared to their competitors.
So… What life style are we talking about?
Let’s say you’re selling organic oil, olives, infusions, soaps… What do these products represent? A healthy life style, right?
And who use these products?
People who jog, visit GYM’s, and eat healthy. Right?
So, how do we find them?
Simple. On Twitter.
They tweet. They tweet when they check in a GYM via Swarm, they tweet when they complete a long run via Fitbit, or manually when they had a nice and heathy meal.
Visit Twitfox.com (we’re not affiliated), choose some keywords such as “I’m at Gold Gym”, or “just had a run”, or “just ate [Insert healthy food name]”. Twitfox will automatically like these tweets on behalf of you.
Before doing that, don’t forget to edit your Twitter account and make sure that it includes your website address on your profile. Also, send some Tweets with product photos and links. In a short while, you will observe an inbound interest from people like the following:
Don’t forget to add a couple of marketing messages tailored specifically for these people. And it should work for you.
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